Marketing AI
AI agents, copilots and generative tools sold to marketing teams, and what they change in how campaigns are planned, built and measured.
132 stories
Editor's Pick
Intuit Launches Conversational Analytics Agent for Mailchimp as Anthropic Integration Goes Live
· 3 min read
Prathamesh Barathe is a PR & Digital Marketing Specialist at GTM Publications, covering MarTech, advertising technology, customer data platforms, and revenue operations for MartechEdition. Marketing AI
Abhijeet Jadhav covers martech platforms, attribution and CMO strategy for MarTech Edition. Analytics & Attribution
Analytics & Attribution
CDP Consolidation Accelerates as Buyers Question Whether a Standalone Layer Still Makes Sense
· 2 min read
Abhijeet Jadhav covers martech platforms, attribution and CMO strategy for MarTech Edition. Marketing AI
Prathamesh Barathe is a PR & Digital Marketing Specialist at GTM Publications, covering MarTech, advertising technology, customer data platforms, and revenue operations for MartechEdition. Marketing AI
Abhijeet Jadhav covers martech platforms, attribution and CMO strategy for MarTech Edition. Marketing AI
Marketing AI
Adobe Launches a Creative Agent That Orchestrates Multi-Step Workflows Across Its Entire Suite
· 4 min read
Prathamesh Barathe is a PR & Digital Marketing Specialist at GTM Publications, covering MarTech, advertising technology, customer data platforms, and revenue operations for MartechEdition. Marketing AI
Prathamesh Barathe is a PR & Digital Marketing Specialist at GTM Publications, covering MarTech, advertising technology, customer data platforms, and revenue operations for MartechEdition. Marketing AI
Marketing AI
The Marketing Cloud Era Ends as Adobe Rebuilds Its Entire Platform Around Agentic AI Orchestration
· 4 min read
Prathamesh Barathe is a PR & Digital Marketing Specialist at GTM Publications, covering MarTech, advertising technology, customer data platforms, and revenue operations for MartechEdition. Marketing AI
Prathamesh Barathe is a PR & Digital Marketing Specialist at GTM Publications, covering MarTech, advertising technology, customer data platforms, and revenue operations for MartechEdition. Marketing AI
Abhijeet Jadhav covers martech platforms, attribution and CMO strategy for MarTech Edition. Marketing AI
Marketing AI
The Agentic Enterprise Arrives: What Salesforce Agentforce 360 Signals for Marketing Operations
· 4 min read