Marketing Automation
Marketing Automation
12 stories
Staff writer reporting on adtech, revenue operations tooling, and customer data platforms. Marketing Automation
Staff writer reporting on adtech, revenue operations tooling, and customer data platforms. Marketing Automation
Marketing Automation
Marketing Platforms Begin Opening Infrastructure to External AI Agents: Cordial Ships MCP, CLI, and API Access Layer
· 1 min read
Senior reporter covering martech platforms, attribution, and CMO strategy. Marketing Automation
Staff writer reporting on adtech, revenue operations tooling, and customer data platforms. Marketing Automation
Marketing Automation
Twilio Rebuilds Its Platform Around Conversation Memory, and Every Customer Interaction Gets a Long-Term Record
· 4 min read
Senior reporter covering martech platforms, attribution, and CMO strategy. Marketing Automation
Marketing Automation
The Agency Model Rebuilds Around Agent Orchestration as Publicis, Omnicom, and Accenture Standardize on Adobe CX Enterprise
· 1 min read
Senior reporter covering martech platforms, attribution, and CMO strategy. Marketing Automation
Marketing Automation
Outcome-Based AI Pricing Arrives in the Mid-Market: HubSpot Charges Per Lead and Per Resolution Instead of Per Seat
· 1 min read
Senior reporter covering martech platforms, attribution, and CMO strategy. Marketing Automation
Marketing Automation
Klaviyo Ships MCP Server to Let External AI Tools Pull Metrics, Create Content, and Automate Workflows Programmatically
· 1 min read
Senior reporter covering martech platforms, attribution, and CMO strategy. Marketing Automation
Marketing Automation
Campaign Creation Becomes a Prompt as Klaviyo Ships Composer and Rewires the Mid-Market Marketing Stack
· 4 min read
Staff writer reporting on adtech, revenue operations tooling, and customer data platforms. Marketing Automation
Marketing Automation
Salesforce Rebrands Marketing Cloud as Agentforce Marketing in Spring 2026 Release, Adds Multi-Business-Unit Architecture
· 1 min read
Senior reporter covering martech platforms, attribution, and CMO strategy. Marketing Automation
Marketing Automation
HubSpot Unveils Over 200 Product Updates and Breeze AI Agent Ecosystem at Fall 2025 Spotlight
· 1 min read