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Advertising & AdTech

Programmatic, DSPs, SSPs, and digital ad infrastructure.

151 stories

Editor's Pick

Advertising & AdTech Abhijeet Jadhav

The Meta Coverage Missed the Real Compliance Shift

· 6 min read

The Meta Coverage Missed the Real Compliance Shift
Prathamesh Barathe

Prathamesh Barathe is a PR & Digital Marketing Specialist at GTM Publications, covering MarTech, advertising technology, customer data platforms, and revenue operations for MartechEdition. Advertising & AdTech

Advertising & AdTech

The FTC Just Put a Price on Fake AI Ad Claims

6 min read

Prathamesh Barathe

Prathamesh Barathe is a PR & Digital Marketing Specialist at GTM Publications, covering MarTech, advertising technology, customer data platforms, and revenue operations for MartechEdition. Advertising & AdTech

Advertising & AdTech

Simon Turns Its Malls Into an Ad Network

1 min read

Prathamesh Barathe

Prathamesh Barathe is a PR & Digital Marketing Specialist at GTM Publications, covering MarTech, advertising technology, customer data platforms, and revenue operations for MartechEdition. Advertising & AdTech

Advertising & AdTech

Perion Buys Its Way Into Owning In-Store Ads

2 min read