Section

Articles

67 stories

Salesforce Acquires Contentful for Up to $1.5 Billion, Filling the CMS Gap in Its Agent Infrastructure

June 5, 2026 · 4 min read

Sarah Chen

Senior reporter covering martech platforms, attribution, and CMO strategy. Content & Experience

Content & Experience

The Content Infrastructure Layer Becomes the Last Missing Piece in the Agentic Marketing Stack

June 2, 2026 4 min read

Sarah Chen

Senior reporter covering martech platforms, attribution, and CMO strategy. Analytics & Attribution

Analytics & Attribution

Privacy-First Identity Solutions Gain Traction as Marketers Look Past Cookie Deprecation

June 1, 2026 6 min read

David Martinez

Staff writer reporting on adtech, revenue operations tooling, and customer data platforms. Content & Experience

Content & Experience

Email Deliverability Tightens Further as Gmail and Yahoo Push Bulk Sender Requirements into Year Two

May 29, 2026 5 min read

Sarah Chen

Senior reporter covering martech platforms, attribution, and CMO strategy. Analytics & Attribution

Analytics & Attribution

CDP Consolidation Accelerates as Buyers Question Whether a Standalone Layer Still Makes Sense

May 26, 2026 2 min read

David Martinez

Staff writer reporting on adtech, revenue operations tooling, and customer data platforms. Analytics & Attribution

Analytics & Attribution

Measurement Gets a Unified Command Center as Google Embeds Marketing Mix Modeling Inside Analytics 360

May 22, 2026 5 min read

Sarah Chen

Senior reporter covering martech platforms, attribution, and CMO strategy. Advertising & AdTech

Advertising & AdTech

Identity Infrastructure Is Consolidating Under Agency Holding Companies: What the Publicis LiveRamp Deal Means for the Open Web

May 20, 2026 5 min read

David Martinez

Staff writer reporting on adtech, revenue operations tooling, and customer data platforms. Marketing Automation

Marketing Automation

Twilio Rebuilds Its Platform Around Conversation Memory, and Every Customer Interaction Gets a Long-Term Record

May 12, 2026 4 min read

Sarah Chen

Senior reporter covering martech platforms, attribution, and CMO strategy. Marketing AI

Marketing AI

Adobe Launches a Creative Agent That Orchestrates Multi-Step Workflows Across Its Entire Suite

May 2, 2026 4 min read

Sarah Chen

Senior reporter covering martech platforms, attribution, and CMO strategy. ABM & Demand Gen

ABM & Demand Gen

The Front Door of B2B Sales Is Now an AI Agent as Salesforce Absorbs Qualified Into Agentforce

April 22, 2026 4 min read

David Martinez

Staff writer reporting on adtech, revenue operations tooling, and customer data platforms. Marketing AI

Marketing AI

The Marketing Cloud Era Ends as Adobe Rebuilds Its Entire Platform Around Agentic AI Orchestration

April 21, 2026 4 min read

Sarah Chen

Senior reporter covering martech platforms, attribution, and CMO strategy. Content & Experience

Content & Experience

The Content Supply Chain Gets Its Own Intelligence Layer as Adobe Turns Brand Guidelines Into a Living System

April 21, 2026 5 min read